Back to OverviewSite Architecture Plan

Recommended Site Structure:
50+ Strategic Pages

From homepage cannibalization to organized topical authority

50
Total Pages
180
Keywords Targeted
6
Critical Priority
20
Avg. Difficulty

Current Problems

Homepage Keyword Cannibalization

Homepage trying to rank for 15+ keywords simultaneously

meeting pods office
room pod
pod space
air conditioning pod
warehouse office pods
...and 6 more
Impact: Diluted topical authority, no clear focus

PDF File Ranking Instead of HTML

"space phone" (260 volume) ranks with PDF file

Impact: Poor UX, limited optimization potential, no internal linking

Blog Post Keyword Cannibalization

/stories/soundproofing/ targets 17 keywords

Impact: Keywords rank positions 31-98, poor performance across the board

Recommended Site Structure

Strategy: Create focused pages targeting specific keyword clusters. Each page optimized for 2-5 closely related keywords instead of trying to rank for everything on one page.

HomepageCRITICAL
/
Brand + 3-4 primary keywords only (office pods, workspace pods, meeting pods)
4 keywords5,000 volume/moDifficulty: 25Est. Traffic: 200-400Week 1
ProductsCRITICAL
/products
5 keywords8,000 volume/moDifficulty: 28Est. Traffic: 300-600Week 1
Phone Booths & PodsCRITICAL
/products/phone-booths
15 keywords18,500 volume/moDifficulty: 30Est. Traffic: 400-800Week 1-2
Compact Phone BoothsHIGH
/products/phone-booths/compact
3 keywords1,200 volume/moDifficulty: 25Est. Traffic: 50-100Month 2
Soundproof Phone BoothsHIGH
/products/phone-booths/soundproof
4 keywords3,500 volume/moDifficulty: 26Est. Traffic: 100-200Month 2
Phone Booth ComparisonMEDIUM
/products/phone-booths/comparison
2 keywords890 volume/moDifficulty: 18Est. Traffic: 40-80Month 3
Meeting Pods & RoomsCRITICAL
/products/meeting-pods
12 keywords8,200 volume/moDifficulty: 22Est. Traffic: 300-500Week 1-2
2-Person Meeting PodsHIGH
/products/meeting-pods/2-person
3 keywords1,800 volume/moDifficulty: 20Est. Traffic: 80-150Month 2
4-Person Meeting PodsHIGH
/products/meeting-pods/4-person
3 keywords2,200 volume/moDifficulty: 22Est. Traffic: 100-180Month 2
6-8 Person Meeting RoomsMEDIUM
/products/meeting-pods/large
2 keywords1,500 volume/moDifficulty: 24Est. Traffic: 60-120Month 3
Video Conference BoothsMEDIUM
/products/meeting-pods/video-conference
3 keywords980 volume/moDifficulty: 18Est. Traffic: 40-80Month 3
Workspace SolutionsHIGH
/products/workspace-pods
8 keywords6,500 volume/moDifficulty: 25Est. Traffic: 250-450Week 2-3
Focus Work PodsHIGH
/products/workspace-pods/focus
4 keywords2,100 volume/moDifficulty: 22Est. Traffic: 80-140Month 2
Soundproof Office PodsHIGH
/products/workspace-pods/soundproof
5 keywords4,200 volume/moDifficulty: 21Est. Traffic: 150-280Month 2
Acoustic PodsMEDIUM
/products/workspace-pods/acoustic
3 keywords890 volume/moDifficulty: 18Est. Traffic: 35-70Month 3
Browse by NeedMEDIUM
/products/by-need
6 keywords3,200 volume/moDifficulty: 20Est. Traffic: 120-220Month 3
Small Office SolutionsMEDIUM
/products/by-need/small
3 keywords890 volume/moDifficulty: 15Est. Traffic: 40-80Month 3
Privacy BoothsMEDIUM
/products/by-need/privacy
4 keywords1,200 volume/moDifficulty: 20Est. Traffic: 50-90Month 4
Warehouse Office PodsLOW
/products/by-need/warehouse
2 keywords720 volume/moDifficulty: 16Est. Traffic: 30-60Month 5
PricingCRITICAL
/pricing
Most critical page - 24K monthly searches
10 keywords24,000 volume/moDifficulty: 35Est. Traffic: 500-1000Week 1
Phone Booth PricingHIGH
/pricing/phone-booths
5 keywords3,200 volume/moDifficulty: 28Est. Traffic: 120-240Week 2
Meeting Pod PricingHIGH
/pricing/meeting-pods
4 keywords2,100 volume/moDifficulty: 25Est. Traffic: 80-160Week 2
Rental OptionsHIGH
/pricing/rental
3 keywords450 volume/moDifficulty: 12Est. Traffic: 30-60Week 3
ROI CalculatorMEDIUM
/pricing/roi-calculator
2 keywords180 volume/moDifficulty: 8Est. Traffic: 15-30Month 3
SolutionsHIGH
/solutions
8 keywords5,200 volume/moDifficulty: 22Est. Traffic: 180-350Month 2-3
By IndustryHIGH
/solutions/industries
12 keywords4,800 volume/moDifficulty: 18Est. Traffic: 150-300Month 2-3
Education & UniversitiesHIGH
/solutions/industries/education
5 keywords2,500 volume/moDifficulty: 10Est. Traffic: 100-200Week 3-4
Coworking SpacesMEDIUM
/solutions/industries/coworking
3 keywords980 volume/moDifficulty: 20Est. Traffic: 40-80Month 3
Healthcare FacilitiesMEDIUM
/solutions/industries/healthcare
2 keywords720 volume/moDifficulty: 22Est. Traffic: 30-60Month 4
Legal & FinanceLOW
/solutions/industries/legal
2 keywords600 volume/moDifficulty: 25Est. Traffic: 25-50Month 5
By Use CaseHIGH
/solutions/use-cases
9 keywords3,200 volume/moDifficulty: 15Est. Traffic: 120-240Month 2-3
Office Noise ReductionHIGH
/solutions/use-cases/noise-reduction
5 keywords1,800 volume/moDifficulty: 8Est. Traffic: 70-140Week 3
Hybrid Work SolutionsMEDIUM
/solutions/use-cases/hybrid-work
3 keywords890 volume/moDifficulty: 18Est. Traffic: 35-70Month 3
Open Office SolutionsMEDIUM
/solutions/use-cases/open-office
2 keywords510 volume/moDifficulty: 20Est. Traffic: 20-40Month 4
ResourcesHIGH
/resources
15 keywords8,500 volume/moDifficulty: 12Est. Traffic: 300-600Month 2-4
GuidesHIGH
/resources/guides
8 keywords4,200 volume/moDifficulty: 10Est. Traffic: 150-300Month 3-4
Complete Soundproofing GuideHIGH
/resources/guides/soundproofing
6 keywords2,100 volume/moDifficulty: 8Est. Traffic: 80-150Month 3
Office Pod Buyer's GuideMEDIUM
/resources/guides/buyers-guide
4 keywords1,200 volume/moDifficulty: 12Est. Traffic: 50-100Month 4
Office Noise Problems GuideHIGH
/resources/guides/noise-problems
3 keywords900 volume/moDifficulty: 6Est. Traffic: 40-80Month 3
ComparisonsHIGH
/resources/comparisons
7 keywords4,300 volume/moDifficulty: 15Est. Traffic: 150-300Week 3-4
Best Office Pods 2025CRITICAL
/resources/comparisons/best-pods
5 keywords2,800 volume/moDifficulty: 8Est. Traffic: 100-200Week 3
VetroSpace vs FrameryHIGH
/resources/comparisons/vs-framery
3 keywords890 volume/moDifficulty: 18Est. Traffic: 35-70Month 2
Phone Booth ComparisonMEDIUM
/resources/comparisons/phone-booths
2 keywords610 volume/moDifficulty: 20Est. Traffic: 25-50Month 3

Top 20 Priority Pages

These pages should be built first to maximize early SEO impact

#PageKeywordsVolume/moDifficultyPriorityScoreEst. TrafficTimeline
1
Homepage Optimization
/
45,00025CRITICAL100200-400Week 1
2
Product Pricing
/pricing/
1024,00035CRITICAL98500-1,000Week 1
3
Phone Booths & Pods
/products/phone-booths/
1518,50030CRITICAL95400-800Week 1-2
4
Best Office Pods 2025
/resources/comparisons/best-pods/
52,8008CRITICAL94100-200Week 3
5
Meeting Pods & Rooms
/products/meeting-pods/
128,20022CRITICAL92300-500Week 1-2
6
Comparisons Hub
/resources/comparisons/
74,30015HIGH90150-300Week 3-4
7
Workspace Solutions
/products/workspace-pods/
86,50025HIGH88250-450Week 2-3
8
Office Noise Reduction
/solutions/use-cases/noise-reduction/
51,8008HIGH8870-140Week 3
9
Education & Universities
/solutions/industries/education/
52,50010HIGH87100-200Week 3-4
10
Rental Options
/pricing/rental/
345012HIGH8530-60Week 3
11
Phone Booth Pricing
/pricing/phone-booths/
53,20028HIGH85120-240Week 2
12
Guides Hub
/resources/guides/
84,20010HIGH85150-300Month 3-4
13
Soundproof Office Pods
/products/workspace-pods/soundproof/
54,20021HIGH82150-280Month 2
14
Soundproof Phone Booths
/products/phone-booths/soundproof/
43,50026HIGH82100-200Month 2
15
Complete Soundproofing Guide
/resources/guides/soundproofing/
62,1008HIGH8280-150Month 3
16
Resources Hub
/resources/
158,50012HIGH82300-600Month 2-4
17
Meeting Pod Pricing
/pricing/meeting-pods/
42,10025HIGH8080-160Week 2
18
4-Person Meeting Pods
/products/meeting-pods/4-person/
32,20022HIGH80100-180Month 2
19
Use Cases Hub
/solutions/use-cases/
93,20015HIGH80120-240Month 2-3
20
Solutions Hub
/solutions/
85,20022HIGH78180-350Month 2-3

Implementation Timeline

6-month phased rollout with clear milestones and expected outcomes

Month 1

Critical Foundation

Timeline
Week 1-4
Pages to Build
10 pages
Expected Results
100-200 monthly visits by end of month

Focus:

Homepage, pricing, core product pages

Deliverables:

Homepage optimization (reduce keyword cannibalization)
Main pricing page (/pricing/)
Phone booths category page
Meeting pods category page
Workspace pods category page
Education solutions page (study pods)
Best office pods comparison
Office noise reduction guide
Phone booth & meeting pod pricing pages
Rental options page

Traffic Growth Projection

Month 3
320-500
visits/month
Month 6
800-1,200
visits/month
Month 12
2,000-3,000
visits/month
Month 18
5,000+
visits/month

Ready to Build the Architecture?

See the detailed implementation roadmap with budgets and timelines